How do you reach your target audience? The answer is simple: you have to go where they are. In other words, if they are on Facebook, then that’s where you need to be. And once you are there, you will have to find creative and effective ways to capture and maintain their attention.
According to the CEO of Ragone Strategies and Initiatives Roberto Ragone, the first step is to “… reevaluate your social media marketing efforts …”Check out his article on LinkedIn, “The 7 Most Popular Social Networking Sites For Social Media Marketing.”